Summary
Overview
Work History
Education
Skills
Volunteer Experience
Affiliations
Websites
References
Timeline
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Amy Nelson

Omaha

Summary

Innovative Marketing Specialist with experience in developing strategic marketing plans and implementing successful campaigns. Strengths include strong data analysis, creative problem-solving skills, and a knack for engaging target audiences. Past work showcases ability to increase brand awareness, generate leads, and boost sales performance.

Overview

4
4
years of professional experience

Work History

Associate Marketing Specialist

Valmont Industries, Inc.
Omaha
05.2022 - Current
  • Analyzes quarterly analytics of social channels to track KPIs, providing regular updates and progress to leadership.
  • Collaborates across company segments and third party vendors to define project scope, goals, and deliverables, ensuring alignment with organizational objectives.
  • Strategizes paid digital marketing campaigns across Instagram, Facebook, LinkedIn and YouTube that encourage engagement with a 15% growth year-over-year.
  • Proficiently utilizes project management software, including Monday.com to track and manage workflows, enhancing project efficiency

Marketing Coordinator

Valmont Industries, Inc.
Omaha
01.2022 - 05.2022
  • Orchestrated the successful launch of e-commerce website for international sales by uploading marketing collateral most beneficial to customers
  • Recorded weekly analytics of customer-based selling platforms to implement new strategy and content
  • Strategized paid digital marketing campaigns across Instagram, Facebook, LinkedIn, YouTube and HubSpot to build brand loyalty and trust
  • Utilized effective interpersonal skills by interacting with irrigation dealers across the country, fulfilling marketing requests within two-week time frame

Copywriting Intern

Valmont Industries, Inc.
Omaha
08.2021 - 01.2022
  • Developed the creative voice for the business across websites, videos, newsletters, digital ads, brochures and social media platforms by use of storytelling
  • Effectively proofread all projects to ensure consistency and accuracy before release
  • Revised written work internally and from clients throughout course of projects utilizing Agile methodology
  • Assisted graphic designers and e-commerce team to ensure brand voice was present in all marketing collateral

Education

Bachelor of Science - Interpersonal Communications

Northwest Missouri State University
Maryville, MO
05.2021

Skills

  • Project management
  • Brand management
  • Team collaboration
  • Interpersonal communication
  • Analytics reporting
  • Content creation
  • Customer relationship management
  • Sales and marketing leadership

Volunteer Experience

  • Completely Kids Omaha
  • Refugee Center Omaha Kids
  • Citylight Soccer Camp

Affiliations

  • Valmont Leaderships Essentials Course Completion, 07/24
  • YMCA Soccer Coach for 3-5 year olds, 06/25
  • Northwest Missouri State Peer Advisor, 08/19
  • Member of the Northwest Missouri State Women's Intramural Soccer Team, 04/17-04/2021

References

References available upon request.

Timeline

Associate Marketing Specialist

Valmont Industries, Inc.
05.2022 - Current

Marketing Coordinator

Valmont Industries, Inc.
01.2022 - 05.2022

Copywriting Intern

Valmont Industries, Inc.
08.2021 - 01.2022

Bachelor of Science - Interpersonal Communications

Northwest Missouri State University
Amy Nelson