Kallie Pfeiffer
Omaha
Summary
A proactive, goal-oriented Marketing Project Manager, recognized for ability to execute a variety of campaigns under compressed timelines. Skilled in team collaboration and prioritization, with extensive experience in marketing project management.
Overview
12
12
years of professional experience
Work History
Sr. Associate, Marketing Project Management
First National Bank of Omaha
02.2020 - Current
- Successful implementation and management of top tier partnership marketing tactics for customer management - early months on books and throughout the customer experience.
- Work with cross functional team (Product Managers, Creative Managers, Strategy Managers, Operations, and Technology) in execution of marketing campaigns for consumer and small business credit card products.
- Manage business, creative and compliance-related project approvals, ensuring brand position, alignment and clear direction
- Collaborate with internal business partners to ensure all aspects of campaign launches and components impacted (i.e. Email, direct mail, secure and marketing site content, offers) are addressed in advance
Specialist, Marketing Communications
TD Ameritrade
05.2018 - 01.2020
- Lead creative development of client and prospect marketing campaigns including email, direct mail, branch and event collateral and web based projects
- Complete analysis of competitors’ direct marketing activity using media tracking databases (Competiscan, Comperemedia/Mintel and Competitrack)
- Partner with Finance Department to monitor team budget and invoices
- Work directly with external agencies and internal creative studio to manage projects and meet goals from kickoff to execution
Coordinator, Marketing Communications
TD Ameritrade
01.2014 - 05.2018
Communications Intern, Retail Distribution
TD Ameritrade
06.2013 - 01.2014
Investor Services Intern
TD Ameritrade
02.2013 - 04.2013
Education
Business Administration - Marketing and Management Specialization
University of Nebraska at Omaha
Skills
- Customer Driven Adaptability
- Organization
- Reliability
- Collaboration
- Attention to Detail
- Written and Verbal Communication
Timeline
Sr. Associate, Marketing Project Management
First National Bank of Omaha
02.2020 - Current
Specialist, Marketing Communications
TD Ameritrade
05.2018 - 01.2020
Coordinator, Marketing Communications
TD Ameritrade
01.2014 - 05.2018
Communications Intern, Retail Distribution
TD Ameritrade
06.2013 - 01.2014
Investor Services Intern
TD Ameritrade
02.2013 - 04.2013
Business Administration - Marketing and Management Specialization
University of Nebraska at Omaha
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