Lindsey Nogosek
Omaha
Summary
Dynamic marketing professional with a proven track record at WDAY-TV News, excelling in event management and client relationship management. Successfully coordinated high-impact campaigns and engaging content, enhancing viewer engagement. Adept at creating marketing collateral and fostering strong partnerships, driving significant results in community outreach and advertising initiatives.
Overview
15
15
years of professional experience
Work History
Marketing Coordinator
WDAY-TV News
Fargo
06.2019 - 05.2021
- Assisted in creating engaging content for social media platforms and website updates.
- Managed event logistics for community outreach programs and viewer engagement activities.
- Coordinated with design teams to develop creative materials such as brochures, flyers, and advertisements.
- Delivered administrative support services to improve marketing efforts.
- Managed the WDAY Cares program
Executive Assistant
WDAY-TV News
Fargo
12.2018 - 06.2019
- Assisted in project management tasks by tracking deadlines and deliverables.
- Supported the onboarding process by preparing necessary materials for new hires.
- Collaborated with team members to optimize office operations and workflow efficiency.
- Communicated with clients to schedule appointments and resolve inquiries.
Sales Assistant
WDAY-TV News
Fargo
02.2016 - 12.2018
- Assisted the sales team in day-to-day sales operations.
- Developed sales collateral, research, and promotional items for the sales department.
- Maintained sales and ratings software.
- Placed and trafficked co-op advertising for WDAY/ABC.
- Backed up national order entry and maintenance.
- Assisted with WDAY events outside of the building.
Sales Coordinator
Christianson's Business Furniture
Fargo
10.2015 - 02.2016
- Provided sales support by assisting with customer requests, quotes, proposals, and sales.
- Placed orders, scheduled deliveries, and coordinated installation schedules.
- Tracked and maintained in-house inventory.
Events Coordinator
Home Builders Association of Fargo/Moorhead
Fargo
01.2014 - 06.2015
- Coordinated and created opportunities for HBA members to market their expertise to other members, and the public. Facilitated the sales, marketing, and promotions of the HBA’s trade shows, home tours, and special events.
- Planned the second largest Parade of Homes in HBA history, with 90 homes, and the largest Remodeled Home Tour, with 10 projects, by overseeing marketing and sales to potential participants and consumers, organizing and managing builder information, and working with the publisher of the event magazine.
- Coordinated and assisted with the marketing of the HBA’s 2015 Red River Valley Home & Garden Show at the FARGODOME, with over 300 exhibitors and 8,000 consumers.
Advertising Account Executive
WDAY-TV News
Fargo
11.2009 - 01.2014
- Responsible for the development and management of advertising accounts on WDAY, WDAZ, EDAY, The CW Fargo, WDAY AM 970, and Forum Communications' 34 different websites.
- Developed and maintained relationships with over 50 businesses and advertising agencies, both locally and nationwide.
- Generated new business leads through cold calling, networking, and referrals.
- Identified and utilized market trends with clients to execute the best possible marketing campaign.
Sales Lead
Pier One Imports
Fargo
07.2009 - 12.2009
- Awarded Sales Associate of the Quarter within two months of employment because of outstanding customer service and the ability to go above and beyond what is expected of all Sales Associates.
- Interfaced with customers to sell unique houseware products in one of the top-selling stores in the region.
- Utilized selling standards to meet personal and daily sales goals, to drive sales, conversion, average ticket, and repeat customers.
- Trained and coached sales associates using the company’s six selling standards.
Sales Traffic Coordinator
Dish Network Corp
Englewood
05.2008 - 06.2009
- Worked directly with the sales team to apply copy to contracts in an accurate and timely manner, to ensure that the correct spots aired at their scheduled time.
- Scheduled paid commercial spots on at least 15 networks, while meeting daily deadlines with revisions and the uploading of commercial spots.
- Assisted in brainstorming and developing new strategies to make daily processes run efficiently.
- Pulled daily reports to monitor and ensure that the highest-paid spots were being scheduled and airing.
Junior Recruiter
RX Pro Health
Denver
09.2007 - 03.2008
- Focused on bringing in new candidates, thought at least 65 cold calls per day, and maintained a candidate base through follow-up and unfaltering customer service.
- Uncovered candidate leads within the pharmaceutical industry through research, job boards, and referrals.
- Tailored sales processes based on candidate qualifications and client demands.
- Completed the necessary application process for all new associates on the team.
Sales Assistant
The Media Group
Glendale
10.2006 - 08.2007
- Assisted in the increase of revenue by 80% through outstanding customer service.
- Entered, supervised, and verified at least 50 Direct Response and General Market orders a week, while meeting all deadlines.
- Pulled daily reports and compiled relevant data for clients, and the sales team.
- Focused on locating new business through Internet research.
Education
Bachelor of Arts - Communications
University of Colorado At Boulder
Boulder, CO05-2006
Skills
- Event management
- Client relationship management
- Attention to detail
- Marketing collateral creation
- Detail-oriented
- Social media
- Content coordination
- Advertising campaigns
- Campaign management
- Event planning
Accomplishments
- Graduate of Dale Carnegie: Sales Advantage course
- Graduate of United Way's 35 Under 35 Women's Leadership Program
Timeline
Marketing Coordinator
WDAY-TV News
06.2019 - 05.2021
Executive Assistant
WDAY-TV News
12.2018 - 06.2019
Sales Assistant
WDAY-TV News
02.2016 - 12.2018
Sales Coordinator
Christianson's Business Furniture
10.2015 - 02.2016
Events Coordinator
Home Builders Association of Fargo/Moorhead
01.2014 - 06.2015
Advertising Account Executive
WDAY-TV News
11.2009 - 01.2014
Sales Lead
Pier One Imports
07.2009 - 12.2009
Sales Traffic Coordinator
Dish Network Corp
05.2008 - 06.2009
Junior Recruiter
RX Pro Health
09.2007 - 03.2008
Sales Assistant
The Media Group
10.2006 - 08.2007
Bachelor of Arts - Communications
University of Colorado At Boulder