Summary
Overview
Work History
Education
Skills
Timeline
Generic

SAMMY NAGEL

North Bend

Summary

Experienced sponsorship and event marketer with a passion for developing and executing plans that achieve business and sponsor goals. I'm energetic, positive, and able to anticipate needs allowing me to build relationships and manage projects successfully.

Overview

7
7
years of professional experience

Work History

Sponsorship Coordinator

Informa Markets
03.2024 - Current
  • Implement sponsorships within our tradeshows and events to give clients marketing exposure.
  • Create marketing opportunities and communicate those to the sales teams to align with clients various marketing needs.
  • Plan the logistics of events internally and externally to ensure the smooth implementation of various sponsorships and activations happening onsite and digitally.

Events & Partnerships Associate Manager

Winter Park Resort
08.2021 - 03.2024
  • Develop the strategy and manage the execution of sponsorship activations and marketing partnerships that ladder up to key resort and business unit goals.
  • Create and implement promotional and messaging strategies that lead to increased visitation.
  • Explore new sponsor and partner opportunities that align with and further our brand.


Partnership Services Coordinator

Bobcat Sports Properties | Learfield
01.2018 - 06.2021
  • Activate the marketing sponsorship deliverables of 130 partners throughout Montana State University's athletic department and sporting events.
  • Coordinate with internal and external parties to enact marketing efforts through in-venue promotions, signage, social media, digital, print, television, radio, and hospitality.
  • Ideate on assets and pitch partner deals that achieve their desired marketing goals.

Education

Bachelor of Science - Marketing and Management

University of Nebraska - Lincoln
05-2017

Skills

  • Partnership and Event Cultivation
  • Complex Project Management
  • Friendly and Professional
  • Brand Positioning
  • Highly Organized
  • Customer Rapport

Timeline

Sponsorship Coordinator

Informa Markets
03.2024 - Current

Events & Partnerships Associate Manager

Winter Park Resort
08.2021 - 03.2024

Partnership Services Coordinator

Bobcat Sports Properties | Learfield
01.2018 - 06.2021

Bachelor of Science - Marketing and Management

University of Nebraska - Lincoln
SAMMY NAGEL