SAMMY NAGEL
North Bend
Summary
Experienced sponsorship and event marketer with a passion for developing and executing plans that achieve business and sponsor goals. I'm energetic, positive, and able to anticipate needs allowing me to build relationships and manage projects successfully.
Overview
7
7
years of professional experience
Work History
Sponsorship Coordinator
Informa Markets
Remote
03.2024 - Current
- Implement sponsorships within our tradeshows and events to give clients marketing exposure.
- Create marketing opportunities and communicate those to the sales teams to align with clients various marketing needs.
- Plan the logistics of events internally and externally to ensure the smooth implementation of various sponsorships and activations happening onsite and digitally.
Events & Partnerships Associate Manager
Winter Park Resort
Winter Park, CO
08.2021 - 03.2024
- Develop the strategy and manage the execution of sponsorship activations and marketing partnerships that ladder up to key resort and business unit goals.
- Create and implement promotional and messaging strategies that lead to increased visitation.
- Explore new sponsor and partner opportunities that align with and further our brand.
Partnership Services Coordinator
Bobcat Sports Properties | Learfield
Bozeman, MT
01.2018 - 06.2021
- Activate the marketing sponsorship deliverables of 130 partners throughout Montana State University's athletic department and sporting events.
- Coordinate with internal and external parties to enact marketing efforts through in-venue promotions, signage, social media, digital, print, television, radio, and hospitality.
- Ideate on assets and pitch partner deals that achieve their desired marketing goals.
Education
Bachelor of Science - Marketing and Management
University of Nebraska - Lincoln
05-2017
Skills
- Partnership and Event Cultivation
- Complex Project Management
- Friendly and Professional
- Brand Positioning
- Highly Organized
- Customer Rapport
Timeline
Sponsorship Coordinator
Informa Markets
03.2024 - Current
Events & Partnerships Associate Manager
Winter Park Resort
08.2021 - 03.2024
Partnership Services Coordinator
Bobcat Sports Properties | Learfield
01.2018 - 06.2021
Bachelor of Science - Marketing and Management
University of Nebraska - Lincoln